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Every triathlete has suffered from leaking or bad-fitting swimming goggles. Maybe you have stood on the start line of a race with your goggles strapped as tight as possible just hoping they don’t leak on your big day.
The discomfort of “one-size-fits-all” goggles has been a reality that most triathletes just deal with, eventually finding a pair that is “good enough.” But when have triathletes ever been satisfied with “good enough?”
One Size Fits Only You
Triathletes and former professional swimmers, Rasmus Barfred, Bo Haaber, and Niklas Hedegaard decided they could do better. They created , the world’s first custom goggles.
“Our mission is to create that eliminate the distractions that prevent anyone from being at one with the water,” says co-founder Barfred. “By enabling people to be fully immersed in the act of swimming, we help create an environment where all there is to focus on is themselves and the water.” In triathlete terms, that means no leaks and comfort so you can focus on having the best swim and best race.
No leaks. Guaranteed fit. Too good to be true? But quickly the goggles have been adopted by some of the best triathletes, including Jan Frodeno. “I was intrigued by the concept and have been amazed by how the product lives up to its promises,” Frodeno says.
“A lot of other brands claim a perfect or premium fit, but they’re all one-size-fits-all. These goggles are different. They are custom-made, and that means they actually fit you.” He loved the goggles so much, he then invested in the company.
Why Are They So Good? Optimal Fit Technology
Each pair of THEMAGIC5 uses their “Optimal FittingTechnology” to find the best fit for each person. It all starts in THEMAGIC5 app on App Store, or THEMAGIC5 app on Goggle Play. When you order a pair of goggles, you will be directed to the app where you are guided through the easy face-scanning process.
The measurements from the scan create a map of your face and that’s where the robots come in. Advanced robots are used to manufacture each gasket of the goggles. Then, an optimal size nose piece connects goggles which is the final part of ensuring a perfect fit. The whole process only takes a few weeks until they are directly delivered to your door.
Style and Substance
If you’re a regular at the pool, you might have noticed more and more swimmers wearing THEMAGIC5. They are easy to see because of their unique geometric design.
The swim goggles come in a variety of lens choices (mirrored and non-mirrored) and style colors, including limited editions. They have specific open water goggles, and, their most popular, the Blue Magic Mirror Gold, which is perfect for both indoor and outdoor use.
The 5% Edge: Comfort and Performance
When it comes to , comfort and performance are two important factors that don’t always go hand in hand. However, according to THEMAGIC5, a leading manufacturer of high-performance swimming goggles, comfort is crucial for achieving optimal goggle performance. This sentiment is shared by Lauren Brandon, a former NCAA All-American swimmer who now competes as a professional triathlete. Brandon, who used to wear traditional one-size-fits-all goggles during her pro swim days, emphasizes the importance of finding the for achieving top performance in the pool.
“I have very strong facial features and I have a permanent indent in my nose from wearing goggles that didn’t fit me” she admits. With swimming goggles that fit perfectly, you don’t need to wear them so tight, so not only can you swim in comfort, but you won’t have pressure marks left on your face, temporary or, as Brandon experienced, permanent. “I’m really excited to have my face,” she adds with a smile.
While Brandon’s case is extreme, as swimmers and triathletes themselves, THEMAGIC5 say they developed the goggles because they understand how even a tiny droplet of water in your goggles can be a performance distraction.
“We know that it is the small things, the 5%, make a world of difference. A good or bad experience, winning or losing; whatever edge you want to gain, by providing an experience free from distractions, all there is to focus on is yourself and the water. Swimming as it should be,” Barfred says.
Guaranteed Fit
The swim goggles do cost more than a standard pair but, especially with their fit guarantee, they are worth the investment. If for some reason you aren’t happy with the fit of your goggles, THEMAGIC5 asks for your feedback and will make you a new pair to solve any issues. If you don’t want to go through the feedback process, you can also simply return the product and get your money back.
No Leaks. No Marks. No Distractions. No Brainer.
Whether you’re racing at world championships, enjoying an open water swim, or doing training laps in a pool, thanks to their technology, THEMAGIC5 has made it possible for everyone to have custom, comfortable, . As Frodeno says about , “it just seems like a no-brainer.”
Interested in getting your own pair?
Endurance athlete, professional off-road cyclist, and avid blogger, Tyler Tafelsky participates in long-course multisport and cycling events. Today, Tyler competes in ultra-distance cycling races at the professional level. Since starting Better Triathlete in 2014, he has been the head of content for the site's editorial team. Learn more about Tyler